SOCIAL MEDIA PROMOTION RESEARCH

What is a social media page for?

“Social media is addictive precisely because it gives us something which the real world lacks. It gives us immediacy, direction and value as an individual.” – David Amerland

 

Social media allows the sharing of ideas and information through virtual networks. It covers a broad universe of apps and platforms that allow users to share content, interact online, and build communities. The conversations, information, and content created in the forms of blogs, micro-blogs, wikis, social networking sites, photo-sharing sites, instant messaging, video-sharing sites, podcasts, widgets, virtual worlds, and more allows marketers to connect and engage potential customers. With strong marketing and media strategy, the power of social media is unpredictable. Reasons why businesses create social media pages include:

• Improved Brand Awareness

• Cost-effective

• Engage with Your Customers

• Brand Loyalty

• Better Customer Satisfaction

• Boosting Sales

• Promoting content

• Humanize Your Brand

 

Key Features of Social Media

• Collaboration

• Communication

• Contribution

• Interaction

• Sharing